Zomato Renames to Eternal Limited
Analysis based on 6 articles · First reported Mar 10, 2025 · Last updated Mar 21, 2025
The market impact is generally positive as Zomato's rebranding to Eternal Limited signals a strategic diversification beyond food delivery, potentially broadening its revenue streams and reducing reliance on a single business. The change in stock ticker to Eternal will reflect this new corporate identity, which now encompasses businesses like Zomato — Blinkit, District, and Hyperpure.
Zomato, a major food and grocery delivery company, has officially changed its corporate name to Eternal Limited, effective March 20, 2025, after receiving approval from the India — Ministry of Corporate Affairs and its shareholders. The decision, spearheaded by CEO Zomato, reflects the company's diversification beyond its core Zomato food delivery brand. The new corporate entity, Eternal Limited, will house four main businesses: the original Zomato food delivery, quick commerce unit Zomato — Blinkit, the new experiences app District, and the B2B grocery supply company Hyperpure. While the Zomato brand and app will retain their names, the corporate website will transition to eternal.com, and the stock ticker will change from ZOMATO to ETERNAL. This rebranding follows the acquisition of Zomato — Blinkit, which became a significant driver of the company's future strategy.
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