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Business fee hike

Swiggy and Zomato Hike Platform Fees

Analysis based on 7 articles · First reported Aug 15, 2025 · Last updated Sep 03, 2025

Sentiment
20
Attention
4
Articles
7
Market Impact
General
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The platform fee hikes by Swiggy and Zomato are expected to significantly improve their profit margins and overall revenue, positively impacting their financial performance. However, this could lead to higher menu prices for consumers and increased competition from new entrants like Rapido's Ownly, potentially affecting market share dynamics.

Food delivery E-commerce

Swiggy has repeatedly increased its platform fee for food delivery orders, raising it from Rs 12 to Rs 14, and then to Rs 15 in certain high-demand areas. This strategy aims to boost profitability and offset significant net losses, which doubled to Rs 1,197 crore in the April-June quarter, largely due to investments in its quick-commerce arm, Zomato — Instamart. Rival Zomato has followed suit, raising its platform fee to Rs 12 from Rs 10. These fee adjustments, which include GST for Swiggy and exclude it for Zomato, are implemented to capitalize on the festive season demand and improve unit economics. While the fees are a small portion of the average order value, they are projected to generate substantial additional daily and quarterly revenue for both companies. The moves come amidst tempering growth in the online food delivery segment and the emergence of new competition, such as Rapido's Ownly, which offers lower commission rates to restaurants.

priv
Swiggy increased its platform fee multiple times, aiming to improve profitability and offset losses from its Zomato — Instamart quick-commerce arm. This move is expected to generate significant additional revenue for Swiggy.
Importance 100.0 Sentiment 30.0
stock
Zomato also raised its platform fee, following Swiggy's lead, to capitalize on festive season demand and improve its margins. Zomato's actions reflect a similar strategy to Swiggy in the competitive food delivery market.
Importance 80.0 Sentiment 20.0
subs
Zomato — Instamart, Swiggy's quick-commerce arm, is a primary reason for Swiggy's widening net losses, necessitating the platform fee hikes to cover increased investments.
Importance 60.0 Sentiment -20.0
priv
Rapido launched its food delivery platform, Ownly, offering lower commission rates to restaurant partners, posing new competition to Swiggy and Zomato.
Importance 20.0 Sentiment 10.0
priv
Karan Taurani, executive vice president at Elara Capital, provided commentary on the strategy of raising platform fees, indicating market analysis of the event.
Importance 10.0 Sentiment 0.0
index
Swiggy shares closed higher compared to a rise in the benchmark S&P BSE Sensex, indicating a positive market reaction to Swiggy's financial performance and strategic moves.
Importance 5.0 Sentiment 0.0
Swiggy related Zomato
Swiggy parent Zomato — Instamart Swiggy is the parent company and operator of the quick commerce delivery brand Instamart.
Swiggy related Rapido
Zomato related Rapido
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