Italy Fines Apple Over App Privacy
Analysis based on 23 articles · First reported Dec 22, 2025 · Last updated Dec 23, 2025
The fine imposed by the Italy — Italian Competition Authority on Apple Inc. for its App Tracking Transparency policy highlights increasing regulatory scrutiny on tech giants in Europe. This could lead to changes in how Apple Inc. operates its App Store and manages user data, potentially impacting its revenue from advertising and app developers' business models.
The Italy — Italian Competition Authority has fined Apple Inc. 98 million euros ($115 million) for allegedly abusing its dominant position in the mobile app market. The authority stated that Apple Inc.'s App Tracking Transparency (ATT) policy, which requires third-party developers to obtain user consent twice for data collection, is restrictive and harms the interests of its commercial partners. Apple Inc. has announced it will appeal the decision, defending its privacy protections. This action follows similar antitrust probes and fines against Apple Inc. in France and by the International — European Commission, indicating a broader regulatory trend in Europe concerning the market power of large technology companies and their data privacy practices.
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