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Events / Business / White Lotus Season 4 Saint-Tropez Filming
Business filming location

White Lotus Season 4 Saint-Tropez Filming

Analysis based on 6 articles · First reported Jan 09, 2026 · Last updated Jan 14, 2026

Sentiment
20
Attention
2
Articles
6
Market Impact
General
Live prominence charts, article sentiment distribution, and event development timeline available on the Ergen Dashboard
Market Impact

The selection of Château de La Messardière as the filming location for 'White Line' Season 4 is expected to boost the visibility and prestige of Airelles Collection and the France — Saint-Tropez region, potentially increasing tourism and revenue for the hospitality sector. For Warner Bros. Discovery — HBO, this decision marks a strategic shift from its previous partnership with Four Seasons Hotels and Resorts, indicating a new direction for the popular series.

Hospitality Entertainment
Event Summary

Warner Bros. Discovery — HBO's hit anthology series 'White Line' is reportedly heading to the French Riviera for Season 4, with the primary filming location set to be the Château de La Messardière, a luxury hotel in France — Saint-Tropez. This marks a significant departure from previous seasons, which were filmed at Four Seasons Hotels and Resorts properties. Production is scheduled to begin in late April 2026 and run through October, with additional scenes expected to be shot across the French Riviera and in Paris. Creator Michael White is currently writing the new season, and Alexander Ludwig and AJ Michalka have been announced as new cast members. The move to Château de La Messardière, part of the Airelles Collection owned by Stéphane Courbit, is expected to bring significant publicity to the hotel and the region.

Entities Involved
oth
Château de La Messardière
Château de La Messardière has been chosen as the primary filming location for 'White Line' Season 4, which will bring significant publicity and potential business to the luxury hotel.
Importance 80.0 Sentiment 50.0
priv
Airelles Collection
Airelles Collection, which owns Château de La Messardière, will gain significant exposure and prestige from its property being featured as the main filming location for 'White Line' Season 4.
Importance 70.0 Sentiment 30.0
loc
France — Saint-Tropez
France — Saint-Tropez is the general region where 'White Line' Season 4 will be filmed, benefiting from the exposure and potential tourism generated by the show.
Importance 60.0 Sentiment 20.0
priv
Four Seasons Hotels and Resorts
Four Seasons Hotels and Resorts previously hosted all prior seasons of 'White Line', but Warner Bros. Discovery — HBO has chosen not to renew its marketing partnership, marking a departure for the series.
Importance 40.0 Sentiment -10.0
per
Alexander Ludwig
Alexander Ludwig is one of the newly announced cast members for 'White Line' Season 4.
Importance 20.0 Sentiment 10.0
per
AJ Michalka
AJ Michalka is one of the newly announced cast members for 'White Line' Season 4.
Importance 20.0 Sentiment 10.0
priv
Banijay Entertainment
Banijay Entertainment is mentioned as the production company behind other shows, and its founder Stéphane Courbit owns Airelles Collection, which includes Château de La Messardière.
Importance 10.0 Sentiment 0.0
per
Stéphane Courbit
Stéphane Courbit is the founder and chairman of Banijay Entertainment and owner of Airelles Collection, which includes Château de La Messardière, the chosen filming location.
Importance 10.0 Sentiment 0.0
subs
Warner Bros. Discovery — HBO
Importance 0.0 Sentiment 0.0
cnt
France
Importance 0.0 Sentiment 0.0
per
Michael White
Importance 0 Sentiment 0
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