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Events / Business / Croma Republic Day Sale Discounts
Business retail sale

Croma Republic Day Sale Discounts

Analysis based on 7 articles · First reported Jan 17, 2026 · Last updated Jan 20, 2026

Sentiment
20
Attention
2
Articles
7
Market Impact
General
Live prominence charts, article sentiment distribution, and event development timeline available on the Ergen Dashboard
Market Impact

The Croma Republic Day Sale is expected to significantly boost sales for Croma and the brands it carries, such as Apple Inc. and Samsung Electronics, by offering substantial discounts and exchange benefits. This event will likely stimulate consumer spending in the electronics sector in India.

retail consumer electronics
Event Summary

Croma, an omnichannel electronics retailer in India, has launched its annual Republic Day Sale, offering significant discounts on a wide range of electronics. The sale, running until January 26, features major price cuts on popular products like the Apple Inc. iPhone 17 (down to Rs 47,990 from Rs 82,900), Apple Inc. iPhone 15 (down to Rs 31,990 from Rs 59,900), Samsung Electronics Galaxy S25, Samsung Electronics Galaxy S25 Ultra, and Samsung Electronics Galaxy Z Fold 7. Additionally, laptops such as the Apple Inc. MacBook Air M4 and HP Inc. OmniBook 5, along with televisions from Samsung Electronics and TCL Technology, and Marshall Amplification Bluetooth speakers, are available at reduced prices. The discounts are achieved through a combination of flat price reductions, bank cashbacks (including offers with HDFC Bank and Tata Neu cards), and exchange bonuses on old devices. The sale aims to drive consumer upgrades and capitalize on the festive shopping period in India.

Entities Involved
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Infiniti Retail
Infiniti Retail, operating Croma, launched the Republic Day Sale, aiming to capitalize on the festive shopping period with aggressive discounts.
Importance 100.0 Sentiment 50.0
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HP Inc.
HP Inc.'s OmniBook 5 is offered at a reduced price during the Croma sale, contributing to its sales volume.
Importance 40.0 Sentiment 10.0
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Marshall Amplification
Marshall Amplification's Bluetooth speakers are offered with discounts during the Croma sale, which could boost their sales.
Importance 20.0 Sentiment 10.0
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Tata Neu
Tata Neu cards, in conjunction with HDFC Bank, offer savings on select Apple products during the Croma sale, potentially increasing card adoption.
Importance 20.0 Sentiment 10.0
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Croma
Importance 0.0 Sentiment 0.0
stock
TCL Technology
Importance 0.0 Sentiment 0.0
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HDFC Bank
Importance 0.0 Sentiment 0.0
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Apple Inc.
Importance 0.0 Sentiment 0.0
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Samsung Electronics
Importance 0.0 Sentiment 0.0
cnt
India
Importance 0.0 Sentiment 0.0
Relationships
HP Inc. related ↔ Apple Inc.
HP Inc. related ↔ Samsung Electronics
HP Inc. related ↔ India
Croma related ↔ India
HDFC Bank related ↔ Apple Inc.
HDFC Bank related ↔ India
Apple Inc. related ↔ Samsung Electronics
Apple Inc. related ↔ India
Samsung Electronics related ↔ India
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