Dreame Technology launches D2C in India

Dreame Technology, a global leader in smart home innovation, has launched a Direct-to-Consumer (D2C) platform in India. This strategic move allows consumers across India to directly access and purchase Dreame Technology's entire product portfolio, including robotic vacuums, cordless stick vacuums, wet and dry vacuum cleaners, and grooming appliances, along with accessories and extended warranties. The D2C platform complements Dreame Technology's existing presence on e-commerce marketplaces like Amazon (company) and retail partnerships with Croma. Manu Sharma, Managing Director of Dreame Technology India, highlighted India as a priority market and emphasized that the D2C service is a significant milestone for growth. The initiative aims to build a stronger, more direct relationship with consumers, enhance accessibility, and provide an integrated experience for product discovery, purchase, support, and service. As part of the launch, Dreame Technology is offering a 50% discount on a one-year extended warranty for robotic vacuums for a limited period and has established a dedicated after-sales helpline and comprehensive service support.