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Events / Business / SOFTSWISS Launches Prediction...
Business product launch

SOFTSWISS Launches Prediction Markets Solution

Analysis based on 6 articles · First reported Apr 07, 2026 · Last updated Apr 07, 2026

Sentiment
60
Attention
4
Articles
6
Market Impact
General
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Market Impact

The launch of Softswiss Prediction Markets by Softswiss is expected to open up new revenue streams for online casino and sportsbook operators, potentially increasing their market share in the rapidly growing prediction market sector. This innovation could lead to increased competition and technological advancements within the iGaming industry.

Gambling Software
Event Summary

Softswiss, an international software provider, launched Softswiss Prediction Markets on April 7, 2026. This new B2B solution allows online casino and sportsbook operators to enter the event-based wagering category, which has seen significant growth, particularly in the United States. The product, built on a fixed-odds model, enables players to wager on real-world events across politics, economics, technology, and culture. Olga Resiga and Alexander Kamenetskyi from Softswiss highlighted the potential to attract new audiences beyond traditional sports betting, offering operators greater control over pricing and risk management compared to peer-driven models like Polymarket and Kalshi.

Entities Involved
priv
Softswiss
Softswiss launched its new B2B solution, Softswiss Prediction Markets, enabling online casino and sportsbook operators to enter event-based wagering. This expands Softswiss's product offerings and market reach.
Importance 100.0 Sentiment 70.0
per
Olga Resiga
Olga Resiga, Chief Business Development Officer at Softswiss, commented on the growing player segment for prediction markets and the opportunity for operators.
Importance 20.0 Sentiment 0.0
per
Alexander Kamenetskyi
Alexander Kamenetskyi, Head of Operations at Softswiss Sportsbook, explained the practical benefits of a fixed-odds model for integrating prediction markets.
Importance 20.0 Sentiment 0.0
priv
Polymarket
Polymarket is mentioned as a platform that has processed billions in trading volume in prediction markets, indicating the existing market size.
Importance 10.0 Sentiment 0.0
exch
Kalshi
Kalshi is mentioned as a platform that has processed billions in trading volume in prediction markets, indicating the existing market size.
Importance 10.0 Sentiment 0.0
cnt
United States
Importance 0.0 Sentiment 0.0
Relationships
Polymarket competitor ↔ Kalshi Polymarket is a direct competitor to Kalshi, with both platforms vying for market share in the emerging prediction marke
Polymarket related ↔ United States
Kalshi related ↔ United States
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