India Digital Ad Market to Double
Analysis based on 6 articles · First reported Apr 17, 2026 · Last updated Apr 17, 2026
The report by Redseer Consulting indicates a robust growth trajectory for the digital advertising market, especially in India, which is expected to double by 2030. This positive outlook suggests increased investment opportunities in the digital advertising sector and related technology companies like Alphabet Inc., Meta Platforms, Amazon (company), Apple Inc., and ByteDance, as well as companies in the 'open ecosystem' such as InMobi, General Atomics, and OpenX.
Redseer Consulting released a report forecasting that the digital advertisement market in India is likely to double in the next five years, reaching up to USD 22 billion by 2030. This growth is projected to outpace the broader economy, with digital advertising accounting for 70-75 per cent of total global ad spend by 2025. Globally, the digital advertising market is expected to exceed USD 1.2 trillion by 2030. Mobile advertising dominates this segment, particularly in-app advertising. Tech giants like Alphabet Inc., Meta Platforms, Amazon (company), Apple Inc., and ByteDance operate 'walled garden ecosystems' that control 70-80 per cent of programmatic digital advertising, while firms like InMobi, General Atomics, and OpenX comprise the 'open ecosystem'. The future of advertising will be shaped by privacy-driven targeting, AI-native campaign execution, and the ability of companies to adapt to these changes.
Set up alerts, explore entity relationships, search across thousands of events, and build custom intelligence feeds.
Open Dashboard