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Business innovation challenge

Manulife, UpLink launch Canada longevity challenge

Analysis based on 7 articles · First reported Apr 22, 2026 · Last updated Apr 22, 2026

Sentiment
20
Attention
2
Articles
7
Market Impact
General
Live prominence charts, article sentiment distribution, and event development timeline available on the Ergen Dashboard
Market Impact

The launch of the 'Shaping Canada's Longevity Advantage' challenge by Manulife, UpLink, and the World Economic Forum highlights the growing importance of the longevity economy. This initiative is expected to stimulate innovation in financial services, healthcare, and technology sectors, potentially creating new market opportunities and improving the financial resilience and well-being of Canadians.

Financial services Healthcare Technology
Event Summary

Manulife, in partnership with UpLink and the World Economic Forum, launched the 'Shaping Canada's Longevity Advantage' innovation challenge. This initiative, driven by the Manulife Longevity Institute, aims to find solutions that strengthen health, financial resilience, and social connection for Canadians as they live longer, more complex lives. The challenge focuses on three key areas: financial resilience across life stages, healthy aging for all, and purpose and connection. This is the third such challenge in a multiyear partnership, following successful initiatives in the United States and Asia, reflecting a global commitment to addressing the demographic and financial realities of aging populations.

Entities Involved
per
Naveed Irshad
Naveed Irshad, President and CEO of Manulife Canada, emphasized Manulife's commitment to providing Canadians with tools and confidence for healthier lives through the 'Shaping Canada's Longevity Advantage' challenge.
Importance 30.0 Sentiment 10.0
per
Paul Lorentz
Paul Lorentz, President and CEO of Manulife Wealth & Asset Management, highlighted the importance of financial resilience in healthy longevity and Manulife's investment in innovative financial planning tools and caregiver support.
Importance 30.0 Sentiment 10.0
per
John Dutton
John Dutton, Head of UpLink at the World Economic Forum, noted the emergence of the longevity economy and the importance of the Global Longevity Innovation Initiative in scaling early-stage innovation.
Importance 30.0 Sentiment 10.0
ngo
World Economic Forum
Importance 0.0 Sentiment 0.0
stock
Manulife
Importance 0.0 Sentiment 0.0
cnt
Canada
Importance 0.0 Sentiment 0.0
Relationships
World Economic Forum related ↔ Canada
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