Epson India launches 15 EcoTank printers
Analysis based on 6 articles · First reported Jun 17, 2026 · Last updated Jun 18, 2026
The launch of new EcoTank printers by Epson in India is expected to positively impact Epson's market share and revenue in the region, particularly in the consumer electronics and office equipment sectors. The focus on lower operating costs and improved features could attract more customers, potentially affecting competitors like Canon and HP in the Indian market.
Epson India has launched 15 new EcoTank inkjet printers, expanding its portfolio for home and business users. The new models, priced between Rs 13,999 and Rs 24,999, feature compact designs, faster print speeds, higher ink yields, user-replaceable maintenance boxes, and extended warranty coverage. This move aims to strengthen Epson's position as India's leading inkjet printer brand, building on its success of selling over 8 million inkjet printers in India since launch, including more than 1 million EcoTank units in FY25. Siva Kumar, Senior General Manager, Sales and Marketing, Epson India, emphasized the improvements in performance, reliability, and ease of use, catering to the growing demand for cost-effective and efficient printing solutions in India.
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