India Leads APAC in AI Adoption
Analysis based on 11 articles · First reported Jun 25, 2026 · Last updated Jun 25, 2026
The report highlights a significant opportunity for businesses in India to invest in AI-powered solutions, particularly in customer service and retail, given the high consumer receptiveness. Companies that prioritize trust and transparency in their AI deployments are likely to see greater adoption and potentially higher returns on investment, while those lagging in data integration and talent may face challenges.
Adobe Inc.'s 2026 AI and Digital Trends Report reveals that India is the most receptive market in the Asia-Pacific Economic Cooperation region for agentic AI, with 60% of Indian consumers interested in creating personal AI agents. The report, released on June 25, 2026, indicates a strong consumer willingness in India to engage with AI for shopping, customer service, and other digital tasks. Despite this high consumer appetite, a gap exists between consumer expectations (trust, transparency) and business priorities (efficiency, cost savings). Key barriers for businesses include data integration issues, talent gaps, and unclear ROI, though many organizations are already seeing benefits from generative AI in content creation. Anindita Veluri of Adobe Inc. India emphasized the importance of strong data foundations and trust for businesses to unlock AI's full value.
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