CLEAR integrates CLEAR1 with Amazon Connect
Analysis based on 7 articles · First reported Jun 29, 2026 · Last updated Jun 29, 2026
The integration of Clear (company)1 with Amazon (company) is expected to positively impact the cybersecurity and customer service industries by reducing fraud and improving operational efficiency. This collaboration could lead to increased adoption of Clear (company)'s identity verification services and enhance the value proposition of Amazon — Amazon Web Services' contact center solutions.
Clear (company), a secure identity company, announced an integration with Amazon — Amazon Web Services to bring its secure identity platform, Clear (company)1, to contact centers powered by Amazon (company). This partnership aims to enhance caller verification, reduce fraud, and streamline support operations by allowing organizations to verify a caller's identity before or during a support interaction. Customers can opt-in to verify their identity via a secure SMS link, with the verification result routed to an agent in real time, enabling quicker and more confident handling of sensitive requests like password resets and account updates. Brett Romanoff of Clear (company) and Amy Belcher of Amazon — Amazon Web Services both highlighted the benefits of this integration for both agents and customers.
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