Snapshot from Aug 20, 2026 at 07:00 UTC. For live data and tracking: View Live
Business acquisition

IG Group acquires Underdog for $1.3B

Analysis based on 6 articles · First reported Jul 30, 2026 · Last updated Aug 03, 2026

Sentiment
60
Attention
4
Articles
6
Market Impact
General
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The acquisition is expected to significantly expand IG Group's presence in the fast-growing US prediction markets and daily fantasy sports sector, more than doubling its US revenues and increasing its US customer base more than tenfold. The deal is expected to be accretive to earnings by year three, and IG's pause on share buybacks and increased leverage may affect its near-term capital returns.

Financial Services Online Gambling Prediction Markets

IG Group Holdings, a UK-based online trading firm, agreed to acquire Underdog, a US daily fantasy sports and prediction markets operator, for up to $1.3 billion. The deal includes an upfront consideration based on an enterprise value of about $1.1 billion and an earnout of about $200 million for Underdog shareholders. The upfront equity value of about $963 million will be paid with roughly 24.1 million new IG shares and about $380 million in cash, and IG will repay about $160 million of Underdog debt. Eligible Underdog employees could receive up to $850 million through a management incentive plan tied to Underdog achieving EBITDA of at least $400 million in 2028 and $700 million in 2029. Underdog, founded in 2020, has become the second-largest daily fantasy sports operator by revenue in the US and, since launching prediction markets in September 2025, the third-largest US prediction markets venue by regulated notional volume flow, behind Kalshi and Robinhood. The acquisition is expected to more than double IG's US revenues and increase US monthly active customers more than tenfold. IG has entered into a bridge facility of up to $950 million with Barclays and Goldman Sachs to fund the transaction. The deal is expected to be broadly neutral to adjusted earnings per share in year one and double-digit percent accretive by year three. Completion is expected in late 2026 or early 2027, subject to regulatory approvals including under the Hart-Scott-Rodino Antitrust Improvements Act.

100 IG Group Holdings agreed to acquire Underdog
70 Underdog launched prediction exchange
60 IG Group Holdings issued new shares
60 Underdog acquired Aristotle Exchange
50 IG Group Holdings entered bridge facility Barclays
50 IG Group Holdings entered bridge facility Goldman Sachs
50 Underdog reported net revenue
40 IG Group Holdings paused share buybacks
stock
IG Group is the acquirer, paying up to $1.3 billion to expand into US prediction markets and daily fantasy sports. The deal is expected to be accretive by year three and more than double US revenues, but IG has paused share buybacks and taken on bridge financing.
Importance 100.0 Sentiment 70.0
priv
Underdog is the acquisition target, valued at up to $1.3 billion. The deal provides a significant exit for shareholders and employees, with a potential $850 million management incentive plan, and positions Underdog to leverage IG's scale and resources.
Importance 100.0 Sentiment 80.0
per
Jeremy Levine is co-founder and CEO of Underdog, who will continue to lead the standalone business under IG. He stands to benefit from the deal's earnout and incentive plan.
Importance 40.0 Sentiment 70.0
per
Breon Corcoran is CEO of IG Group and championed the acquisition as part of IG's strategic review, positioning the company for growth in US prediction markets.
Importance 40.0 Sentiment 70.0
stock
Goldman Sachs is providing part of the bridge facility of up to $950 million to fund the acquisition, earning fees and interest.
Importance 30.0 Sentiment 50.0
cnt
The US is the primary market for Underdog and the target of IG's expansion. Regulatory approvals in the US are required for the deal.
Importance 30.0 Sentiment 0.0
stock
Barclays is providing part of the bridge facility of up to $950 million to fund the acquisition, earning fees and interest.
Importance 30.0 Sentiment 50.0
govactor
The CFTC regulates Underdog's prediction market exchange and must approve the acquisition as part of regulatory clearances.
Importance 25.0 Sentiment 0.0
cnt
The UK is the home country of IG Group, and the deal reflects UK-based companies' interest in the US market.
Importance 20.0 Sentiment 0.0
exch
Kalshi is a competitor in US prediction markets, currently the largest by notional volume. The acquisition of Underdog by IG could intensify competition.
Importance 20.0 Sentiment -10.0
stock
Robinhood is a competitor in US prediction markets, currently the second-largest by notional volume. The acquisition could increase competitive pressure.
Importance 20.0 Sentiment -10.0
priv
Polymarket is a competitor in prediction markets, currently behind Underdog in notional volume. The acquisition could further challenge its market position.
Importance 15.0 Sentiment -10.0
stock
DraftKings is a competitor in daily fantasy sports and prediction markets. The acquisition could intensify competition in these sectors.
Importance 15.0 Sentiment -10.0
subs
Flutter Entertainment — FanDuel is a competitor in daily fantasy sports and prediction markets. The acquisition could intensify competition in these sectors.
Importance 15.0 Sentiment -10.0
exch
Crypto.com previously partnered with Underdog for prediction market access; the acquisition may affect that relationship.
Importance 10.0 Sentiment 0.0
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