FIA signs WRC ERC rights deal
Analysis based on 8 articles · First reported Jul 31, 2026 · Last updated Aug 03, 2026
The deal is expected to increase investment and commercial value in the WRC and ERC, benefiting the FIA and its partners. It may also positively impact the automotive and media sectors through enhanced broadcasting and sponsorship opportunities.
The Fédération Internationale de l Automobile (FIA) announced a landmark long-term commercial rights agreement for the FIA World Rally Championship (WRC) and FIA European Rally Championship (ERC). This follows the acquisition of WRC Promoter GmbH by French automotive technology platform Cosmobilis and private credit investor Park Square Capital. The deal, described as the biggest in the history of these championships, will bring significant new investment into rallying, expand the global audience, and enhance fan engagement. New CEO Éric Boullier will lead the promoter team. The agreement also includes the establishment of a new FIA Growth Fund to support global rally development, and next-generation technical regulations are due to take effect in 2027.
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