FirstBank Spark A Gem Challenge

FirstBank of Nigeria launched its inaugural Spark A Gem Challenge, a women entrepreneurship competition under its Women-Preneur Pitch-a-Ton programme and FirstGem proposition. The initiative attracted 356 applications from women-owned businesses across Nigeria in sectors such as agriculture, education, healthcare, food services, and hospitality. Eight finalists underwent a four-day capacity-building programme before pitching to an independent panel. Onyinye Obayi, founder of Honeypot Confections Limited, won the N5 million grand prize; first and second runners-up received N3 million and N2 million, respectively, totaling N10 million in grants. All applicants were integrated into the FirstGem ecosystem, gaining access to banking services, advisory support, and future credit. Chuma Ezirim, Group Executive for e-Business and Retail Products, emphasized that access to finance alone is insufficient and that pairing capital with capabilities, networks, and support yields better outcomes for women entrepreneurs. The programme reflects FirstBank's commitment to advancing women's economic empowerment, deepening financial inclusion, and supporting enterprise development in Nigeria.