Twitch Amazon AI Training Opt-Out

Amazon — Twitch, the Amazon-owned livestreaming platform, announced on August 12, 2026, that it has added a new setting, 'Training for Generative AI,' which is enabled by default for all streamers. This setting allows Amazon to use channel content—including streams, VODs, clips, chat messages, and images—to train generative AI models across Amazon's platforms. Users can opt out via Settings > Security and Privacy, but the opt-out does not affect other AI features like AutoMod, captions, recommendations, or sponsorship campaigns. The announcement sparked significant backlash from the Amazon — Twitch community, with over 15,000 users voting on a UserVoice thread to make AI features opt-in. Amazon — Twitch's chief product officer Mike Minton defended the default opt-in approach, stating 'If it was opt-in, nobody would opt in.' The move reflects a broader trend of tech companies using user data for AI training, as seen with Meta Platforms' similar policy. Amazon — Twitch's head of community Mary Kish personally opted out, while Minton said he would not. The policy has raised privacy concerns and highlighted the growing demand for AI training data.