Kunal Shah & Meta Platforms

Kunal Shah: Kunal Shah, the new head of Meta Platforms — WhatsApp, announced the username feature and encouraged users to reserve their handles, highlighting the privacy benefits, even as the feature faces government scrutiny.

Meta Platforms: Meta Platforms faces regulatory scrutiny in India over its Meta Platforms — WhatsApp username feature, which could delay its rollout and impact its strategy for user privacy and growth in a key market. The company is defending its safeguards against fraud and impersonation.

Kunal Shah: Kunal Shah, Global Head of Meta Platforms — WhatsApp, announced the feature on social media, serving as a spokesperson for the launch.

Meta Platforms: Meta Platforms owns Meta Platforms — WhatsApp; the update strengthens its messaging ecosystem and competitive position, potentially supporting long-term user growth and engagement.