Tim Cook & SK Hynix

Tim Cook: Tim Cook, Apple Inc.'s outgoing chief executive, has been lobbying United States administration officials regarding Chinese memory suppliers.

SK Hynix: SK Hynix, a member of SEMI, is one of the top three memory chipmakers that would be affected by government policies regarding the memory chip shortage.

Tim Cook: Tim Cook, the outgoing CEO of Apple Inc., warned that price increases were 'unavoidable' due to the surge in memory chip costs, and he will transition to Executive Chairman in September 2026.

SK Hynix: SK Hynix is a memory supplier that, along with others, has prioritized orders from AI chipmakers, contributing to the tight supply and increased costs for consumer electronics manufacturers.

Tim Cook: Tim Cook, CEO of Apple Inc., has publicly stated that Apple Inc. had no choice but to raise prices due to soaring memory chip costs and hinted at the company's interest in sourcing chips from Chinese firms if approved. He is a key figure in Apple Inc.'s lobbying efforts.

SK Hynix: SK Hynix is one of the three major non-Chinese memory chip suppliers Apple Inc. currently relies on. The event highlights the consolidation of the memory chip industry outside of China and the potential impact on SK Hynix if Apple Inc. is allowed to diversify its supply chain to include Chinese firms.

Tim Cook: Tim Cook, CEO of Apple, acknowledged that memory price increases have become unavoidable, reinforcing analyst price target hikes for Micron.

SK Hynix: SK Hynix's stock fell significantly due to reports of slowing AI memory expansion, which raised caution flags on AI data-center demand.